Write a 3–4-page assessment in which you examine how advertising manipulates emotions, particularly fear

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EXAMINE HOW ADVERTISING MANIPULATES EMOTIONS PARTICULARLY FEAR.

OVERVIEW
Write a 3–4-page assessment in which you examine how advertising manipulates emotions, particularly fear .
Fear is not only a powerful emotion but also a powerful motivator. Advertisers know this and use fear appeal in advertising messages as a tactic to motivate their target audience into behaving in a certain way.
SHOW LESS
By successfully completing this assessment, you will demonstrate your proficiency in the following course competencies and assessment criteria:

  • Competency 2: Apply social psychological research and theory to examine social perception, social interaction, and social influence.
  • Describe the emotional tone of advertising.
  • Describe the behavior promoted in advertising.
  • Apply a theory or concept related to social psychology to explain the effectiveness of appealing to fear in advertising.
  • Competency 3: Analyze social psychological theory and research to explain personal, professional, and social issues.
  • Explain the social conditions that foster fear.
  • Explain how individual differences and perceptions perpetuate fearfulness.
  • Competency 7: Communicate in a manner that is scholarly, professional, and consistent with expectations for professionals in the field of psychology.
  • Write coherently to support a central idea with correct grammar, usage, and mechanics as expected of a psychology professional.

Use APA format and style
CONTEXT
Another aspect of human functioning—emotion—has proven to be even more challenging to study than cognition. There are so many theories on emotions, but none are all inclusive; therefore, emotions continue to be mysterious, and the study of emotions is considered a work in progress. Emotions appear to be out of conscious control, yet they provide feedback that aids in self-understanding and information about our perceptions of the social world.
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Is corporal punishment needed to discipline children?

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IS CORPORAL PUNISHMENT NEEDED TO DISCIPLINE CHILDREN?

.  For your Final Paper, you must demonstrate an understanding of a topic in psychology beyond the information presented in the course textbook.  Incorporate material from across the course, by describing and applying psychology knowledge as you integrate new research findings, into a cohesive and well-written paper.  This learning activity will facilitate the development of research techniques, critical thinking, and writing skills that are necessary to be successful in the field of psychology.  You may include personal experiences as examples to explain concepts and inform your audience.
You will have already selected a research topic from the list below in Week Three of the course.  You must continue to use your selected topic.  The topics include:

  • Is corporal punishment needed to discipline children?
  • Does violence in the media contribute to violent behavior in children?
  • What techniques have professionals used to treat insomnia, and how effective are those treatments?
  • What does research show about the effectiveness of the major techniques for promoting weight loss?
  • Are intelligence and personality stable across adulthood and into old age?

To begin, research the chosen topic using scholarly resources and craft a thesis statement regarding your selected topic.  For assistance with creating a thesis statement, visit the Ashford Writing Center or the Ashford University Library.  Your Final Paper must contain at least five references from scholarly sources that were published within the last five years and are cited according to APA style as outlined in the Ashford Writing Center.  Examples of scholarly sources include: peer reviewed journal articles, research studies, professional websites with authored material, and government websites.  Popular internet sites (Wikipedia, Newsweek, New York Times, etc.) are not considered scholarly sources.
Then, address the following criteria as you write your Final Paper:

  • Include a well-written introduction with a succinct thesis statement and a conclusion that reaffirms your thesis.
  • Integrate research findings that address the selected topic.
  • Discuss the key issues and controversies surrounding your selected topic.
  • Discuss multiple perspectives on the selected topic, so that the discussion is balanced and not one-sided.
  • Include a summary and analysis of the findings from the research.
  • Include any additional research that could be done in the future, and provide solutions that could be implemented in the present regarding your selected topic.
  • Consider the cognitive and behavioral implications might play a role in your selected topic.  What learning principles could factor into the topic?  What theories of motivation and personality could influence your insights into the topic?

Writing the Final Paper
The Final Paper:

  1. Must be eight to ten double-spaced pages in length (excluding title and references pages), and formatted according to APA style as outlined in the Ashford Writing Center.
  2. Must include a title page with the following:
    1. Title of paper
    2. Student’s name
    3. Course name and number
    4. Instructor’s name
    5. Date submitted
  3. Must begin with an introductory paragraph that has a succinct thesis statement.
  4. Must address the topic of the paper with critical thought.
  5. Must end with a conclusion that summarizes your research and reaffirms your thesis.
  6. Must use at least five scholarly sources.
  7. Must document all sources in APA style, as outlined in the Ashford Writing Center.
  8. Must include a separate reference page, formatted according to APA style as outlined in the Ashford Writing Center.

Discuss in detail the concepts that lead to the intergroup conflict, such as stereotypes, prejudice, and discrimination. How have these attitudes and behaviors created and perpetuated the ongoing conflict?

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Reducing Intergroup Conflict
Research suggests a number of strategies to reduce intergroup conflict. To further explore these strategies, in addition to readings in your text, read the following article paying particular attention to pages 588 to 593. Hewstone, M., Rubin, M., & Willis, H. (2002). Intergroup bias. Annual Review of Psychology, 53, 575-604.
You are a counselor in a detention center for delinquent adolescent boys. Your current project is to devise a way to reduce intergroup conflict that has been escalating between the boys at the center, many of whom were active in local gangs.

  • Discuss in detail the concepts that lead to the intergroup conflict, such as stereotypes, prejudice, and discrimination. How have these attitudes and behaviors created and perpetuated the ongoing conflict?

 

  • Discuss the different strategies to reduce intergroup conflict found in your text and the Hewstone article.

 

  • Looking back at the course discuss 2 to 3 additional concepts that could be applied in helping a person overcome these negative attitudes and behaviors.
  • Keeping these strategies and concepts in mind, what activities and/or programs can you create that will help these boys overcome this conflict and learn to work together, respect each other, and come to see each other’s differences as valuable. Briefly summarize each program/strategy in 2 to 3 sentences each in preparation for part 2 of this project.

Answer the above points in a 2 page paper. Your paper should be single-spaced, typed in 12-point Times New Roman font with normal one-inch margins, and free of typographical and grammatical errors. It should include a title page with a running head, an abstract, and a reference page.
Part 2:
Create a 4 slide PowerPoint presentation (not including title and reference slides) to present to the board of directors for the detention center that will cover the following:

  • A detailed outline of each of the 3 to 4 programs/strategies that you would like to put into place at the center.
  • Discuss for each program/strategy why you believe it will be effective within the context of your detention center.

IS GENETIC TESTING RIGHT FOR YOU AND YOUR FAMILY?

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IS GENETIC TESTING RIGHT FOR YOU AND YOUR FAMILY?

Is genetic testing right for you and your family?
Recent advancements within scientific research have spurred controversy over the topic of genetic testing,
especially with
newborns. Although scientists can now identify certain DNA markers that reveal an increased propensity for various
diseases and disorders, numerous moral dilemmas quickly emerge. How will predicting future events impact the present?
Would k
nowing that your child is most likely going to develop Alzheimer’s disease change the way that you raise him
or
her? Should someone help you understand the implications if you are told that your child is most likely going to be
autistic? What impact will t
hese “potential” results have on your child’s healthcare? Could genetic testing force your child
to be plagued with unnecessary stigmas?
Read the article by Pollack (2010) and write a two
–
page critique examining why so much controversy surrounds genetic
t
esting today. Do you agree or disagree with the author’s stance on this topic?
Pollack, H. (2010). Put to the test: As genetic screening gets cheaper and easier, it’s raising questions that health
–
care
providers aren’t prepared to answer.
The American Pro
spect
,
21
(9), 21
–
24. Retrieved from Opposing Viewpoints
in Context database.
Tips for locating the article:
Locate the article within the CSU Online Library. After you log into your myCSU homepage,
click on the CSU Online Library button. Next, go to the O
pposing Viewpoints in Context database. You will then type the
name of the article within the search box located at the top of the page and click “search.” You should then see the article
listed in your choices. You can always contact one of the librarians
for further assistance.
Tips for writing your Article Critique:
Introduction
–
This is meant to give a concise overview of the article being discussed and is usually one
paragraph in length.
Summary
–
This contains the summary of the article that gives
the general argument(s) and overview of the
featured author.
Critique
–
In this portion of the paper, you should provide a critique/opinion of the article. You should state
whether you agree or disagree with the issues that were posed. Furthermore, you s
hould also discuss why you
PSY 1010
, General Psychology
3
agree
or disagree
with the author’s viewpoint(s). Do not forget to discuss the importance of this article to the field
of psychology.
Conclusion
–
This summarizes your final thoughts for the featured topic.
Note:
Do not forget to double space your response and use Times New Roman 12 pt. font. This written assignment
should have a cover page, two full pages of content in which you organize the four sections of the article critique based on
the guidelines as listed
above, and a references page. You are required to utilize the textbook, assigned article, and one
additional source to support your stance on this topic. All
three
sources should be included on your references page. You
should also have accompanying in
–
tex
t citations for each source that you have used throughout your response. Follow
APA format.

Information about accessing the Blackboard Grading Rubric for this assignment is provided below