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Assignment 3: The Convergence of Healthcare Financing and Economic Trends and Forces
Due Week 8 and worth 100 points
Note: Use the textbook, course readings, Strayer online library, and other reputable online sources to complete this assignment.
Prepare a fifteen to twenty (15 to 20) slide Microsoft® PowerPoint® presentation with detailed scholarly speaker notes in which you:
Compare the three (3) current health care financing and funding models (i.e., employee based, government based, and individual based) used with the healthcare delivery system of the United States. Compare and contrast key economic goals of public and private health insurance plans. Evaluate the success potential of key economic goals in terms of populations covered, services included, financing arrangements, reimbursement strategies, and economic competition policies. Analyze the key effects of labor market, insurance market, and competitive market factors on health care delivery requirements at your current or previous organization of employment. Determine what changes are occurring in the economy or concerning labor and regulatory factors that must be considered in the future. Suggest the key national trends that you believe currently affect competition and pricing initiatives. Justify your response. Suggest the main quality indicators that typically affect health insurance pricing at the local level. Justify your response. Use a minimum of six (6) reputable references sources including three (3) sources from peer reviewed journals.
Your assignment must follow these formatting requirements:
Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions. Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
The specific course learning outcomes associated with this assignment are:
Assess current economic trends that influence the cost, quality, and access to care. Analyze the impact of managed care on cost, quality, and access within managed care organizations and the health insurance market. Use technology and information resources to research issues in health economics. Write clearly and concisely about health economics using proper writing mechanics.

lease respond to the following discussion questions, siting references properly and using over 200 words Discussion Question 1: “Understanding Customer Wants and Needs and PEST Analysis”
•Argue whether or not you believe that health care marketers must understand customers and their perceptions of product offerings in order to effectively monitor prowess at addressing and satisfying customer wants and needs. Provide an example of your argument in action to support your rationale. •Assess the value and importance of a PEST Analysis as a tool for mentoring and evaluating the macroenvironment. Provide at least two (2) specific examples of PEST Analysis that apply within a health care organization with which you are familiar.
Discussion Question 2: Please respond to the following: “Michael Porter’s Five Forces Model”
•Examine the key reasons why intense competition and rivalry characterize the health care industry. Suggest one (1) example to support your rationale. •Appraise the value and importance of Michael Porter’s Five Forces Model as a tool for facilitating the understanding and addressing of the competition within the health care industry. Provide at least two (2) specific examples of Michael Porter’s Five Forces Model that apply within a health care organization with which you are familiar.