You will observe, research, and analyze the correlation between the timings of television commercials and their cost effectiveness.
Using the Internet, research the subject of advertising on television.
First, develop a recording sheet for television commercials (not including commercials for upcoming TV shows or public service advertisements). For each commercial, the sheet should indicate the following:

• Television network
• Day of the week (select 2 different days)
• Time of day:
  • Morning: 8:00 a.m. to 12:00 p.m. (noon)
  • Afternoon: 12:00 p.m. to 5:00 p.m.
  • Early evening: 5:00 p.m. to 9:00 p.m.
  • Late evening: 9:00 p.m. to 12:00 a.m. (midnight)
• Estimated price of the advertised product:
  • Under $10
  • $10–$100
  • $101–$500
  • $501–$10,000
  • Over $10,000

Next, analyze the content of these television commercials.
To do so, observe each network, each day, for each time slot (you may enlist a friend to help). After you gather the data, write a 2- to 3-page essay in Microsoft Word in which you answer the following questions:

• What patterns do you find based on the price of products or the time of day or by day of the week?
• Are the two networks the same or different?
• What do your findings mean?

Support your responses with relevant examples.
Using APA format, cite any sources you use appropriately throughout the paper and reference on a separate page.
Submission Details:

1. Cite all sources in APA format.
2. Attach a Turnitin.com Report.
3. Support reasoning with examples

Fill-in the Blank
1.     Abraham Maslow proposed the _________________ theory of personality.
2.     According to Maslow, self-fulfillment and realization of one’s full potential are examples of ________________ needs.
3.     Maslow’s hierarchy of needs proposes that ____________ needs must be satisfied before ____________ needs will become motivators for behavior.
4.     The belief that matter evolves from simpler to more complex forms is ____________________.
5.     The ___________, according to Rogers, is one’s view of self as one wishes to be.
6.     Carl Rogers believed that conditions of worth, incongruence, defensiveness, and disorganization are all considered  ___________________________.
7.     Rogers believed that __________________________, _______________________, and _________________ are necessary elements of psychotherapy.
8.     _______________ is the structure that gives meaning to experience and allows people to make decisions about the future.
9.     May proposed that ___________________ is the freedom of action, whereas __________________ is the freedom of being.
10.  The basic concepts of existential theory are _______________ and ___________________.
Matching
Match the following theoretical components with their correct theorist or theorists.
Theoretical component                                                          Theorist
1. Unconditional positive regard                                            A. Abraham Maslow
2. Eros                                                                                   B. Carl Rogers
3. Love and belongingness needs                                         C. Rollo May
4. The self-concept
5. Guilt
6. Levels of awareness
7. Self-actualization
8. Neurotic anxiety
Short-Answer
1.     According to Maslow, what are the characteristics of self-actualizing people? Why are these characteristics important?
2.     What are the strengths of the humanistic theories in regard to their explanation of personality?
3.     What are the limitations of the humanistic theories in regard to their explanation of personality?
4.     What are the strengths and limitations of May’s existential theory in regard to their explanation of personality?