Entries by admin

Positioning Statement and Motto

Positioning Statement and MottoIn this assignment, you will create a Positioning Statement and Motto for Amazon.com. Use the information listed, as well as your own research, to assess the brand by completing the provided template. At the end of the template, be sure to develop what you believe would be a new or better positioning […]

Industry Readiness for Going Global

Assignment 1 Write a report on an industry’s potential for expanding internationally.Select an industry and describe its products or services, and summarize industry data such as total size, number of companies, and recent growth.Summarize global industry data, such as the size of the industry, number of companies, markets, and recent growth. You may present the data […]